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Helios Yoga

Turning up a brand’s heat

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Presentación de la marca

How we helped Helios Yoga make a bold entrance into New York’s hot yoga scene.

Activos de la marca Lento - servicios

Nuestro reto

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Activos de la marca Lento - servicios

Nuestro enfoque

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Activos de la marca Lento - servicios

Resultados

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Círculo de activos de la marca Lento
PRÓXIMO PROYECTO

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Turning up a brand’s heat

How we helped Helios Yoga make a bold entrance into New York’s hot yoga scene.

Helios Yoga
Health & Wellness
Estrategia
Marca
Collateral Design
[
2024
]

The ASk

Helios Yoga set out to bring the best of hot yoga under one roof. Beyond the heat, they aimed to deliver an immersive experience—tranquil ambiance, expert guidance, and service integrity. They needed a brand, strategy, and website that embodied this vision.Short text block explaining what we did for them and the deliverables.

our creative process

01
research
& audience insights
01
concepts & visual direction
01
visual identity & collateral
01
landing page design & launch
01

The DELIVERY

We immersed ourselves in their yogic audience, distilling key insights into a brand strategy that radiates energy. A dynamic logo, vibrant palette, and a landing page designed to drive sales—while giving visitors a feel for the studio’s vibe before they step inside.

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project outcomes

project outcomes

01
04

brand identity

Dynamic Logo Custom typography Colour palette Imagery

brand identity

Dynamic Logo Custom typography Colour palette Imagery

project outcomes

02
04

visual system

Patterns Graphic elements Iconography

visual system

Patterns Graphic elements Iconography

project outcomes

03
04

web design

Landing page UX/UI design Mobile responsive layout

web design

Landing page UX/UI design Mobile responsive layout

project outcomes

04
04

studio experience assets

3D renders Studio visuals for web & print Marketing materials

studio experience assets

3D renders Studio visuals for web & print Marketing materials

01

The RESULTS

Helios Yoga launched in Fall 2024 to an incredible reception. With a growing community and top instructors drawn to their unique vibe, the studio is now thriving. Our campaign fueled strong founding membership sign-ups, paving the way for sustained growth and a devoted following.

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